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Top
dealers and customers honoured as successful partnership marks
11 years
Global photo imaging leader Fujifilm felicitated its top dealers
and digital minilab operators in Sri Lanka as it celebrated a 11
year partnership with the Hayleys Group at a gala awards
ceremony in Colombo last week.
Hosted by Hayleys Consumer Products Limited (HCPL) the sole
distributor for Fujifilm in Sri Lanka, the event honoured six
top distributors alongside the company’s first minilab customer,
its first digital minilab customer and the Best Fujifilm Digital
Imaging Customer.
Speaking at the event themed the ‘Fujifilm 1 Party,’ Hayleys PLC
Chairman N. G. Wickremeratne paid tribute to Fujifilm for its
support as a principal, and to the company’s dealers whose
efforts have taken the brand to market leadership in Sri Lanka.
“Hayleys is in the heart of Sri Lanka. It makes great products
which it ships to all parts of the world,” he said. “Hayleys
also brings some of the most reputed products into the heart of
Sri Lanka.”
Mr. Wickremeratne said the inspiration being given to the
company by its principals and dealers is crucial for the company
and its brands to stay ahead of the competition.
The Managing Director of Fujifilm Regional Services Singapore
Yasuhiro Egami who was in Sri Lanka to attend the event said
Hayleys Consumer is one of Fujifilm’s best distributors. The
company was appointed sole distributor for Fujifilm in 1996 and
had achieved a market share of more than 70 per cent for the
Fujifilm Frontier range of digital minilabs, Mr. Egami said. He
also disclosed that HCPL had increased Fujifilm’s share of the
still film market from 5 per cent in 1996 to 60 per cent today.
“The same can be said for colour photo paper which has grown
from a market share of 6 per cent to 58 per cent,” he said.
HCPL Director/CEO Trevor Reckerman said it was a source of
immeasurable pride for the company to bring together the
Fujifilm family to celebrate its success in keeping Fujifilm
where it belongs as the No 1 photo imaging brand in Sri Lanka.
The top award of the night for the Best Fujifilm Digital Imaging
Customer went to Seya Colour of Kalubowila. Fujifilm’s first
minilab (analogue) customer Studio Jayamini of Narammala and the
first digital minilab customer Acme Photo of Wellawatte were
also felicitated at the event.
Hayleys Consumer Products Limited is the also sole
representative in Sri Lanka for several other leading
international brands in consumer durables and personal care
including Philips, Kenwood, P&G, Gillette, Titan and Westar.
While the company’s electronics business grouped under the
associate company Hayleys Electronics Limited is being
restructured, the rest of the Hayleys Consumer portfolio
performs very satisfactorily with brands such as Fujifilm in the
forefront of its drive into the future.
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